Marketalk -- What We Do

Marketalk helps you create a marketing plan by analyzing the key business elements that take your products and services to market. We help you define clear marketing and communications objectives that are aligned with your business objectives. In our Planning Roundtable, we define the benefits of your products and services, clarify your target markets, examine the competition, and assess your sales processes. That's how we determine what motivates prospects to do business with you - the critical insight that drives smart decisions about marketing activities.

The comprehensive marketing plan we develop for you covers all the strategies and tactics appropriate for accomplishing your objectives. These far-reaching recommendations may touch on prospecting strategies and customer loyalty programs, as well as traditional methods like literature development, direct marketing and Internet applications. Now you have a cohesive, integrated, cost-effective plan - a road map that takes you where you want your business to go.

Marketalk works with you on tactical implementation once your team has agreed on the strategy, tactics and timetable. We oversee every aspect of the plan, working with your existing resources and suppliers, or bringing in our own colleagues. Our strategic partners include graphic designers, PR advisors, sales trainers, HR experts, and more. Our approach is hands-on and proactive. Together, we are accountable for the success of your plan.